Bwin Signs Deal to Sponsor Manchester United

Bwin, a giant in the internet gambling market that offers everything from casino and slot games to table and card games to sports betting, has just inked a new 3 year deal to sponsor the Manchester United (Man Utd.) football team.

While bwin is already an internationally known gambling website, the agreement to sponsor Man Utd. will help solidify the gambling company’s foothold in Europe. As part of the agreement, bwin will have access to Man Utd. players for marketing and promotions purposes plus board signage on match days. In addition, the two companies will work together to produce social gaming products and Man Utd. website will integrate bwin products and visa-versa.

Bwin views sports betting, and particularly betting on football, to be critical to maintaining its long-term success as sports betting makes up almost half of the company’s revenues. The strategic move to sponsor Man Utd. is also part of bwin’s plan to expand its brand with social gaming options. The Co-CEO of bwin has recently said: “Manchester United has 569 million followers outside of Europe, providing us with a great opportunity to offer jointly designed and innovative products in countries that do not yet allow real money online sports betting.”

However, this new football sponsorship is not all bwin has to offer. Bwin has one of the best selections of slot games and progressive jackpot games around. More than 60 classic, video and progressive slot games which include Melon Madness and Super Joker make this internet casino worth a visit after you wagered on your favorite football game. What could be better than a day spent cashing in on a Man Utd. win and a massive progressive jackpot slot game that could make you a millionaire?